CIOs UK - Persona 2021

A data based Persona for UK based CIOs (2021)

If your job is to understand what makes a UK CIO tick, then this data based Yaudience Persona is an essential tool in your marketing armoury.

The data is drawn from 1261 CIOs based in the UK and will give you crucial insights into the type of person a British CIO is. Their gender, their political persuasion, their taste in music, the sports they like to follow (do they follow Motor Sport more than Cycling?), their interests (do they prefer Space & Science to TV & Movies ?), the top media they read for their general news, the media they read for industry news and the media they read for pleasure.

In addition we you guide through industry specific organisations, events, people, etc. that are of particular interest to UK CIOs.

If your customers are UK based CIOs then this persona will dramatically increase your understanding of them and how to engage with them to increase sales.