American Risk Officers Media Planning Guide 2021
Targeting American Risk Officers
If your job is to get your company or client's messages in front of as many American Risk Officers as possible then this guide is essential for you.
It highlights the top 150 media outlets that together reach over 85 percent of Risk Officers based in the USA. It will also highlight the cross-over in readership between the top 30 sources. For example, do you know what percentage of The New York Times's audience of Risk Officers are also reached by CNN?*
Technology companies and their marketing agencies use our media planning guides to ensure that their advertising and PR messages are targeted at those media that will deliver them the biggest relevant audience, saving them both time and money.
News feeds in this report include: BBC News, Bloomberg News, CNN, Financial Times, Forbes, Harvard Business Review, Insurance Journal, NBC News, NPR News, Reuters News, The Associated Press, The Economist, The New York Times, Wall Street Journal, Washington Post.
* The answer is 58 percent.