Canadian Accountants Media Planning Guide 2021

Targeting Canadian Accountants

If your job is to get your company or client's messages in front of as many Canadian Accountants as possible then this guide is essential for you.

It highlights the top 150 media outlets that together reach over 86 percent of Accountants based in Canada. It will also highlight the cross-over in readership between the top 30 sources. For example, do you know what percentage of CBC News's audience of Accountants are also reached by The Globe and Mail?*

Technology companies and their marketing agencies use our media planning guides to ensure that their advertising and PR messages are targeted at those media that will deliver them the biggest relevant audience, saving them both time and money.

News feeds in this report include: BBC News, Bloomberg News, CBC News, CNN, CP24, Financial Post, Financial Times, Forbes, Harvard Business Review, National Post, The Economist, The Globe and Mail, The New York Times, The Star, Wall Street Journal.

* The answer is 53 percent.